Collence

NL 🇳🇱 | Compliance & Cybersecurity

When Tamara, Mike and Ron contacted us back at the end of 2024, their company was still called Insight24. They were already expert voices within the Compliance and Cybersecurity Industry, but the name felt short for what they truly represented as a group.

The ideas were there. They already had plenty of faithful clients. But translating all the knowledge into a brand that people could easily relate to and trust turned out to be harder than expected.

So we started where we always do: by unpacking what really mattered.

Slowly, the core began to reveal itself. Behind their work there was a clear philosophy, a process that connected the way they collaborated with clients and how they wanted to be remembered.

We called it Collaborative Intelligence.

Once that idea surfaced, everything else started to make sense.

From there, the road was clear. We explored several creative naming directions, but in the end they chose Collence. And honestly… what better way to express love for your craft than naming your company after the very process that defines it?

Later the line“Building Digital Trust” came naturally. The word trust kept appearing in every conversation we had with them, and it perfectly reflected both their mission and the digital context they operate in.

What emerged was a brand that finally matched the clarity and professionalism of the work behind it: human, confident, and deeply rooted in their philosophy.

And even though Tamara’s ONLY rule was to not use blue and orange… well.. What can we say. There was something about that combination that simply felt very Collence. And besides, that’s not even orange.

That’s clearly coral.

After the brand identity was finished, the collaboration naturally continued. Together with a team of talented developers, we worked on designing and shaping the Collence website, translating the brand into a digital experience that felt just as clear and thoughtful as the identity itself.

You can check it out here → collence.com

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Oh, did we tell you about Cooper? She is definitely our favorite Collence member!

Collence will always be special to us. They were the first official partners we worked with when Cacao Bats was just starting to take shape.

Back then it wasn’t even called Cacao Bats yet, just Andreea & Dani figuring things out.

Luckily, the vibes were already vibing.

And through the whole process, even in such a serious industry, we allowed ourselves to keep things human, collaborative, and genuinely fun.